Personal Marketing Makeover

Due out 23/10/2017, priced £20

Enhance your career. Tell your story. Leave your legacy.

I can help you navigate through the very un-British art of self-promotion.

By working alongside you to craft your narrative, I help you be smart, strategic and self-sufficient when you portray yourself to the world.

How It Works

Be Smart… Get Organised!

Based on decades of experience in communications, marketing and digital marketing I’ve designed the Personal Marketing Makeover to be straightforward and practical. It has 5 stages of 10 questions: 50 questions in total all based on my OPAL Dashboard. OPAL stands for Own-Plan-Act-Link.

  1. Stage 1 has 10 questions covering the vital areas you need to decide before you do anything else. The other 4 sections cover the main points of my OPAL Dashboard.
  2. Stage 2 (Own) has 10 questions on your marketing infrastructure.
  3. Stage 3 (Plan) has 10 questions on organising your future communications.
  4. Stage 4 (Act) has 10 questions on your content creation and channels.
  5. Stage 5 (Link) has 10 questions on your digital, non-digital and face-to-face links with your targets.
opal-dashboard-170913
The OPAL Dashboard has 4 stages and 12 modules all based on my 30 years of direct communications experience.

The Personal Marketing Makeover book is due to be published in November 2017. Price: £20

For a complete transformation in how you portray yourself to the world choose a personal marketing makeover! 5 days to 5 weeks. £725.

You get five 1-2 hour sessions in person or via video call, plus assignments, plus free books worth £60, plus ongoing support. For programmes arranged over longer periods (maximum 5 months) payment plans are available. For example 5 payments of £145.

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